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Monday, January 09, 2006

 

HD digital radio-Just Hype-"WHERE'S THE BEEF?"

"IBOC is a solution running around in search of a problem that doesn't exist. I have yet to hear anyone say, "I don't listen to radio anymore because AM (or FM) sounds horrible," but I *have* heard people say that they abandoned radio because of lousy programming. If stations that play stale voice-tracked playlists or schlock infomercials think they can magically expand their audience shares by broadcasting such program content in IBOC, I have some prime Martian real estate for them at a very reasonable price... It's ironic that IBOC's backers are pushing it primarily for car receivers, because with the ambient vehicle noise the supposedly better audio quality wouldn't be apparent anyway."
Here is the link to the full posting:
http://www.radio-info.com/mods/board?Post=617562&Board=engineering

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